Archive for the ‘Internet Marketing’ Category

The best way to reduce your business risk in uncertain times

Monday, August 3rd, 2009

Our ability to predict the future with any real degree of accuracy is a complete illusion.

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Do you know exactly what marketing problem you are trying to solve?

Sunday, August 2nd, 2009

In my 25 year career in marketing and consulting, one of the most common problems I seen made by marketing professionals which results in a lot of wasted time and money, is lack of clarity on what specific marketing problem is trying to be solved.  Let’s start by defining what I mean by “marketing problem”?

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San Diego Marketing Consultants

Monday, July 27th, 2009

GoldenWebDesign offers marketing consultation services.

Planning Your New Website

Wednesday, June 24th, 2009

You’ve decided to go ahead with a brand new website for your new company, but what do you really want it for?  I’m particularly asking small traders here who feel that they need a website because, “everyone else has one”, and feel that having one will give them some unknown advantage, even though they can’t say what that advantage will be.  In this post what I’m asking you to do is to have a good think about why it is you want a website – what exactly is the reason?  I’m not trying to put you off having one – no chance of that, but I’m trying to make you realise that just “having” one is pointless if you don’t decide what you want it to do.  This is what Informal Requirements Analysis is all about – working out what your expectations are.

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Affordable Internet Marketing Services

Sunday, November 9th, 2008

Internet marketing is the marketing of products or services via the Internet.  There are many advantages to utilizing this type of marketing strategy; lower cost for distribution to a global market and connects the technical and creative aspects of the internet like: Web Design, development, advertising, and sales.

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